Samsung Electronics has announced an expansion of its Art Store with the inclusion of 30 exclusive artworks sourced from the British Museum. This curated collection, accessible through compatible Samsung Art TVs, presents pieces by eminent artists such as John Constable and Joseph Mallord William Turner.
Highlights of the Collection
The selection features Constable’s depictions of the English countryside, renowned for capturing the dynamic nature of weather through atmospheric skies. In contrast, Turner’s watercolors vary from turbulent maritime scenes to serene vistas of Venice, Rome, and Zurich.
Gwiho Lee, Executive Vice President of the Visual Display Business at Samsung Electronics, stated, “Samsung is dedicated to leveraging our technology to democratize access to world-class art. By integrating these iconic British Museum works into our platform, we enhance the capability of our global audience to engage with historic art effortlessly at home.”
Subscriber Benefits
Subscribers to the Samsung Art Store can access the British Museum collection, allowing them to conveniently display and cycle through various artworks on their TVs. Lisa San Martin, Interim Commercial Director of the British Museum, expressed, “We are pleased to collaborate with Samsung to expand access to the Museum’s collection, inspiring viewers to both revisit familiar works and discover new ones.”
Strengthening Institutional Partnerships
This initiative further solidifies Samsung’s partnership with the British Museum, exemplified by its role as a corporate partner for the museum’s “Korea” exhibition, which commenced on October 1 and will continue until January 31, 2027.
The British Museum collection will be available on the Samsung Art Store starting October 6.
About The British Museum
Established in 1753, the British Museum was the world’s first national public museum. With a mission centered on global inclusivity, its collection spans over two million years of history, embracing diverse cultures from across the globe. The collection includes ancient tools, treasures from antiquity, and a broad array of more recent artifacts from various continents, as well as national collections of prints, drawings, coins, and medals.
For further inquiries, contact: [email protected]
Note: A Samsung Art Store subscription is required to access the collection. Subscription fees apply. The availability of artworks and contents of the collection are subject to change without notice.
